Dealer Websites
Websites that sell from your live stock.
A fast, modern website for each of your brands, running on Odin Dealer CRM. Stock updates itself, and every enquiry reaches the right salesperson.
or call 1800 431 518 · Mon to Fri, 9 am to 5 pm AWST
Live stock
Stock that updates itself.
Stock flows into Odin from your DMS, and from Odin onto your website. Inventory, search and vehicle detail pages are filtered to that brand’s department. When a car sells, it drops off the site by itself, so nobody has to remember to take it down.
- New, used and demo stock, with search
- A detail page for every vehicle
- An "available now" section that fills itself
Whatever DMS you run, we'll connect it.
What's included
Every page a dealership needs.
The pages buyers look for on a dealership website, plus about, contact and saved favourites.
Models
The range, and a page per model.
Inventory
Live new, used and demo stock.
Specials
Current offers in one place.
Finance
Finance information for buyers.
Sell my car
Trade-in enquiries, into Odin.
Accessories
Accessory enquiries, into Odin.
Service
Service information for owners.
Test drive booking
Bookings land on a lead in Odin.
Fleet
For fleet and business buyers.
News
News and stories, written in Odin.
Enquiries into Odin
Enquiries go straight into Odin.
Test drive, contact, trade-in and accessory enquiries create the contact and the lead in Odin. The allocator routes each one by round robin to a salesperson in the right department.
Add ConversAI as the site’s live chat, and it answers, qualifies and books after hours too.
- The contact and the lead, created for you
- Round robin to the right department
- No copying enquiries out of an inbox
Measured
From the first visit to the deal.
Website sessions, page views, top pages and most-viewed vehicles sit inside Odin Insights, next to your leads and deals. The funnel runs from visit to enquiry to lead to deal, so the website is judged on cars sold, not clicks.
- Sessions, page views and top pages
- The most-viewed vehicles
- Visit to enquiry to lead to deal
More than one brand
One site per brand, on your own domain.
Each site is bound to its own department and stock in Odin, so every brand's enquiries reach that brand's team.
Domains and hosting
Domains and hosting, handled.
We register and manage your domains, host the site with SSL and daily backups, and keep it secure.
- Domain registration, renewals and DNS
- Managed hosting with uptime monitoring
- Website security and off-site backups
FAQ
What dealers ask about their website.
Not covered here? Call the Perth team.
1800 431 518Where does the stock on the website come from?
Straight from Odin, filtered to that brand’s department. Stock flows into Odin from your DMS, and sold cars drop off the website by themselves.
Where do website enquiries go?
Test drive, contact, trade-in and accessory enquiries create a contact and a lead in Odin, and the allocator routes them to a salesperson in the right department.
We sell more than one brand. Do we get one site?
You get a website per brand, each bound to its own department and stock, on its own domain.
Can we use our existing domain?
Yes. Each site runs on your own domain, and we can register, renew and manage the domain and DNS for you.
Can we see how the website performs?
Yes. Sessions, page views, top pages, most-viewed vehicles and a visit to enquiry to lead to deal funnel all sit inside Odin Insights.
Book a demo
A website that keeps up with your yard.
Book a demo and we'll show you a Dealer Website running on Odin, at your dealership.
Monday to Friday, 9 am to 5 pm (AWST)